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Houston: 2nd Patent Awarded to SMARTePLANS for Innovative Marketing of Luxury Properties (US Patent 8,010,906B1)

September 18th, 2011


SMARTePLAUS Patent 8010906B1 - Property Presentation and Visualization MethodNS are interactive pictorial property plans for high end homes, and have just been awarded their 2nd patent for this innovative marketing system for luxury property.

Innovative as well as effective in the luxury marketplace.  The SMARTePLAN technology has  successfully been serving the luxury home market in Houston for 7 years.  The Seven Year Average with over $192 Million worth of property and average sales price of $848,941 posts formidable market results:

·         50.4% sold in less than  45 Days

·         72.1% sold in less than  90 Days

·         89.1% sold in less than 180 Days

-AND-

18.9% SOLD AT LIST PRICE OR ABOVE

What makes a SMARTePLAN different from “just” a floor plan? The easiest way to answer is for you to see one. Go to www.smarteplans.com  to see  samples.

SMARTePLANS are very detailed andUS Patent 7733351B1 - Method for Forming An Interactive Image of Indoor and Outdoor Spaces complex property drawings that are interactive, with integrated photography and text links, showcasing the features and finishes of high end luxury properties for lease, sale or auction.  

There is even a furniture moving feature allowing potential buyers to select furniture pieces off a menu, size them to fit their needs and then slide them around inside the property’s floor plan to see which arrangements please them.

Its not only for homes, we can do expanses of land, in fact we did a 14+ acre equestrian ranch showing 7 cross-fenced pastures, two riding arenas, an 8-stall  barn, covered training pen,  a stocked lake and a 3 bedroom home. So SMARTePLANS can be used to effectively market farms and ranches, historically not areas where you used  “floor plans”. You see the WHOLE PROPERTY.

Extreme attention is paid to depicting the detail and craftsmanship in each luxury property, none of which is lost to the viewer as the PDF format magnifies online to show every detail. Photographs are embedded into the floor plan that show where the photographer was standing and the angle of each shot --- now the photography MAKES SENSE as viewers see it in relationship to the rooms --- vs. a slide-show of random rooms sliding by.  

A very detailed room-by-room amenities text is compiled for the property and linked to the floor plan.  The result?  A viewer can seamlessly click from the floor plan, to the photos, to the amenities text and enjoy a detailed tour of the whole property--- right off the MLS!  This is not a video ... you choose what you want to view ... or not

Can we have a SMARTePLAN for a yacht?  Yes. The same technology is used to showcase the unique features of sailing and motor vessels. At www.smarteplans.com you can see a sample SMARTePLAN of a local 42’ sailboat.

SMARTePLANS are uniquely designed to showcase and market luxury properties for sale, lease, resale or auction – whether it be homes, condos,  ranches, acreage, vessels, yachts, motor homes or aircraft – and now there are two US patents awarded to that innovative marketing system:

·         US 8,010,906B1- Property Presentation and Visualization Method

·         US 7,733,351B – Method for Forming Interactive Image of Indoor and Outdoor Spaces

Thanks for stopping by!

Judith, The Floor Plan Lady

====================

 [NOTE: SMARTePLANS are PDF files so they magnify to over 100%. When the file launches, click "View" on the top toolbar and make sure there is a checkmark next to the toolbar named "Select and Zoom". Every time you tap the plus key inside the circle the view screen enlarges (the minus key shrinks the magnification); and the magnifying glass with the plus sign in it marquee selects a specific area of the drawings to be enlarged. Using the hand key and the scroll bars, its easy to move around inside the file, and then magnifying the features you want to see.]

© SMARTePLANS 2011

The compilation above is the original creative work and copyrighted property of SMARTePLANS. You may link to it; but it may not be copied, nor reproduced in any form or format in whole or in part without the express written permission of Judith Sinnard.


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Disclaimer : The views and opinions expressed in this blog are those of the author and do not necessarily reflect the official policy or position of the Houston Association of REALTORS®

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