You want a listing agent that knows your market and knows the potential buyers for your home. An aggressive listing agent won’t just sit back and wait for the buyer to show up, they will use modern marketing techniques along with some old school stuff to get the best price possible. Ask your Agent to provide a specific marketing plan for your home.
Buyers are looking for deals and home runs. If you are offering to include the appliances, pay for a portion of their closing costs, or offer an upgrade allowance, your home will quickly move to the top of their list.
The first impression in real estate is the most important. Your agent can offer some great tips and advice, but you might want to take it to the next level and hire a professional stager. This will ensure that your listing photos and online presentation will have buyers lining up to view your home, and when they walk in, they won’t be disappointed.
Knowing all of the defects before you put it on the market can help you determine your list price and can strengthen your negotiating position if your home is in great shape. But beware, a home with a lot of problems that you aren’t willing to fix can be a turn off to buyers.
Read the full post here: Houston Realtor