In this competitive selling market I thought it necessary to share some essential tips for sellers. Putting your home on the market is a very personal matter. It can be stressful, and some owners have a hard time making objective decisions when it matters most!
"PRICE IT RIGHT"
In the beginning of your selling journey we will perform a current market snap shot of the comparable sales in your neighborhood and take into account the active listings before agreeing on a price.
*(Recent university research has found that homeowners consistently overestimate the market value of their homes by 5 to 10 percent)(1)
*Keep in Mind*
Over priced homes that fail to attract attention in the beginning and sit on the market for longer lead homes buyers to think " What's wrong with this home?"
Foreclosures and Short Sales are very prevalent in this market and can impact your home's market value.
It doesn't pay to set the price too high! Most buyers will need financing and the bank will use an appraisal based on recent sales to justify the loan amount. If your home doesn’t appraise for the agreed upon price in the contract the bank will not finance it.
“Take Advantage of your Market Debut!”
*Keep in Mind*
Most buyers screen available homes on the internet, and new listings get 4 times more web traffic (2). If your home is priced too high when it hits the market, you run the risk that active, qualified buyers will not include it in their search parameters.
New listings are called “hot” for a reason!! The momentum of being a “hot” home will most likely slow down after the first 30 days.
Selling your home maybe one of the most personal business transactions you ever go through but if you keep in mind these few things from the get –go it will be a lot less painful!
Sources: 1. Smart Money Magazine, 02/02/2011 2. The Wall Street Journal 08/23/2010 3. Buffini Letter April 2011