Amid national attention to the real estate market, real estate professional Paul Silverman of Martha Turner Properties acquired new skills to decrease market time and maximize selling prices. Eager to develop a new approach for timely, efficient home sales, Silverman completed the nationally renowned Certified Home Marketing Specialist Course created by Martha Webb.

Addressing in-depth market analysis, strategic pricing and effective home staging, the Certified Home Marketing Specialist Course provides agents with much expertise to excel in today’s competitive real estate environment. The result? Homes sell faster at better prices — in any market.

Ms. Webb, author and producer of Dress Your House for Success and one of the country’s foremost authorities on home staging, has taught her proprietary system for increased sales and maximum profit to thousands of real estate agents nationwide. Now, Silverman has joined this prestigious achieving professional certification as a Home Marketing Specialist.

“This course is a must for any agent who wants to provide the best service possible,” says Silverman. “Having this certification means I can offer my clients a level of expertise that you just don’t learn in standard classes. In today’s economy and market, many sellers don’t have

The resources for staging as it is portrayed in the media. The CHMS designation will help me create a strategy for every seller that focuses on best utilization of resources to strategically position the property in the market.”

“We talk a lot about ‘buyer’s’ markets and ‘seller’s’ markets, but what it all boils down to is knowing how to effectively reach out to home buyers regardless of the market,” said Paul. “The Certified Home Marketing Specialist Course presented by Martha Webb gives agents those skills.”