Green or Not? Green Facts to Test Your Eco-Smarts

Posted by Khristopher Sutton
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Green or Not? Green Facts to Test Your Eco-Smarts


Gray is the new green: Just because something is marketed as green or offers green benefits doesn’t mean that there aren’t other factors that temper its green-ness. It’s up to you to decide what level of green you’re comfortable with based on energy efficiency, manufacturing processes, health concerns, safe disposal, and payback — a swoon-worthy mix of variables.

To help you out, we did some research and found that some things can be judged reliably green — and worth your investment of time and money. For the other gray stuff, we provide our point of view so you can make the smart decision for you.


Buying a product labeled “organic”

The U.S. Department of Agriculture regulates the term “organic,” so it can’t be used simply as a marketing ploy. Organic products must be “produced without antibiotics, hormones, pesticides, irradiation, or bioengineering.”

FTC is cracking down on these terms

“Recyclable.” After the new guidelines are adopted, a manufacturer can use this term without a caveat only if a substantial majority of communities nationwide have facilities that can actually recycle its product. Before you buy, do your homework to see what you’re able to recycle locally. Also, take a closer look when a product claims to be “recycled” (a term that’s not covered in the Green Guides).

What you really want to look for is “post-consumer recycled” content. These products have been diverted from the landfill, so you’re truly helping reduce the waste stream when you buy them.

“Biodegradable.” When you see this term, you think, “Great, I don’t need to worry about throwing this away; it’ll break down naturally.” But many products labeled biodegradable need ideal composting conditions to break down — and some won’t degrade even then.

The FTC’s new guidelines require that products or packaging labeled “degradable” break down within a year in normal disposal conditions.


Heads-up: That means the term likely won’t apply to anything you’d throw in the trash, because items simply don’t degrade in landfills. It’s far better to reduce waste in the first place than to expect it to disappear.

“Compostable.” In the future, products with this claim shouldn’t take any longer to break down than the rest of your compost pile.

“Non-toxic.” The FTC’s new guidelines say that non-toxic claims should mean the product isn’t harmful to humans and safe for the environment. But research the product online if the label is vague. And definitely don’t assume kids or pets can ingest it safely.

The fuzziest green term of all


“Natural” is unregulated by the government. It’s not interchangeable with organic or healthy, although manufacturers want you to think if it’s natural, it has to be good for you, right? Not so much. Take ammonia. It’s a naturally occurring compound, but it’s also a toxic pollutant. Without context, the word natural doesn’t mean much.


Some SCS guidelines:

  • SCS only certifies liquid products as biodegradable — cleaners, detergents, and soaps that break down completely in natural conditions in 28 days.
  • Recycled products include a wide array of building products — windows, doors, insulation, carpets, tiles, and more — so seek them out.


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Disclaimer: The views and opinions expressed in this blog are those of the author and do not necessarily reflect the official policy or position of the HRIS.
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