I usually share how "accessible" I am but haven't thought of any other powerful selling tool to make people think of me as an indispensable agent to help them find a home.
Have you taken the Brand you 1 and Brand you 2?? Those are great classes and CNE (certified negotiator expert) I have been in the industry for many years and recenlty I have begun taking more classes on branding etc. I feel that it has help tremendously. Hope this helps.
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go to the course finder in HAR. There are some great classes